Autor: jameswalsh
Use of Computers in Film and Advertising Industry
One of the major uses of computers and digital media in this industry is for storage of data. These days, the raw video shoots are stored in the digital form rather than on photographic films. The sound is recorded in the digital form as well.
The editing of the film or advertisement is carried out with the help of computers. The mixing of sound and other technical procedures also makes use of computers to a great extent.
In case of animated films, the whole procedure of making the film takes place with the help of computers.
Many of the films today make use of special effects. These are added with the help of computers only.
While shooting a film, proper time management is the key to success. This is achieved to a large extent by making use of software that can generate the schedule of various actors, the dates on which particular locations are to be visited, the various equipments that are required etc.
Thus, the importance of computers in this industry is immense. Let us now have a look at the implications of loss or corruption of data in this industry.
Implications of Data Loss on Film and Advertising Industry
Movie production is an expensive business and so is advertising. Also, in many cases, there are deadlines to be met. If whole or even a part of the raw shoot or its edits is lost, then it would imply shooting the whole thing again. This is not possible in many cases and it may make the production of the film financially unviable.
Consider a film or an advertisement that has been shot in a foreign location. This may involve taking permission from the country concerned, large amount of expenditure and other such hassles. Loss of such a shoot would mean shooting the whole part again. One can well imagine the additional cost that the producer would incur in such a situation.
Another thing to be concerned about in case of data loss is the schedules of the various actors acting in the particular film. It is quite possible that the particular schedule may be unavailable on later dates if the film needs to be shot again.
Steps to be Taken if Data Loss Occurs
As one may well know, data loss may not always be permanent and in many cases, the lost data can be recovered. Thus, if data loss has occurred during the course of a film or advertisement shoot, contacting a data recovery company is the best option that is available.
Other means of data recovery such as data recovery software are available, but they may prove to be insufficient in case of such data loss. The reason for this is the data that has been lost is often critically important and irreplaceable. Also, making use of data recovery software as a means of saving money may imply higher expenditure later if the software used is of bad quality.
While choosing a data recovery company, one should ensure that the company has sufficient experience in dealing with similar cases of data loss and provides quality service.
How can Data Loss be Avoided?
Data backup is an option available in this field as well. One should ensure that every part of the shoot that can possibly be required at a later stage is sufficiently backed up. Thus, the damage done by data loss can be averted to some extent.
Some software which were developed a few years back facilitate non-linear editing. By making use of such software in editing video or audio, the edits are not overwritten on the original data. Thus, the original data is always available and can be retrieved any time when deemed necessary. Thus, the possibility of loss of data due to improper editing is avoided. At the same time, rather than saving a separate copy of the audio or video for every edit, the software simply stores the modifications and thus helps in saving storage space.
The Last Word
Data loss can have severe consequences in the film and advertisement industry. It may be required to scrap the complete film or advertisement in case of a major loss of data. Thus, it is beneficial to take sufficient measures in order to prevent loss of such data.
One of the major uses of computers and digital media in this industry is for storage of data. These days, the raw video shoots are stored in the digital form rather than on photographic films. The sound is recorded in the digital form as well.
The editing of the film or advertisement is carried out with the help of computers. The mixing of sound and other technical procedures also makes use of computers to a great extent.
In case of animated films, the whole procedure of making the film takes place with the help of computers.
Many of the films today make use of special effects. These are added with the help of computers only.
While shooting a film, proper time management is the key to success. This is achieved to a large extent by making use of software that can generate the schedule of various actors, the dates on which particular locations are to be visited, the various equipments that are required etc.
Thus, the importance of computers in this industry is immense. Let us now have a look at the implications of loss or corruption of data in this industry.
Implications of Data Loss on Film and Advertising Industry
Movie production is an expensive business and so is advertising. Also, in many cases, there are deadlines to be met. If whole or even a part of the raw shoot or its edits is lost, then it would imply shooting the whole thing again. This is not possible in many cases and it may make the production of the film financially unviable.
Consider a film or an advertisement that has been shot in a foreign location. This may involve taking permission from the country concerned, large amount of expenditure and other such hassles. Loss of such a shoot would mean shooting the whole part again. One can well imagine the additional cost that the producer would incur in such a situation.
Another thing to be concerned about in case of data loss is the schedules of the various actors acting in the particular film. It is quite possible that the particular schedule may be unavailable on later dates if the film needs to be shot again.
Steps to be Taken if Data Loss Occurs
As one may well know, data loss may not always be permanent and in many cases, the lost data can be recovered. Thus, if data loss has occurred during the course of a film or advertisement shoot, contacting a data recovery company is the best option that is available.
Other means of data recovery such as data recovery software are available, but they may prove to be insufficient in case of such data loss. The reason for this is the data that has been lost is often critically important and irreplaceable. Also, making use of data recovery software as a means of saving money may imply higher expenditure later if the software used is of bad quality.
While choosing a data recovery company, one should ensure that the company has sufficient experience in dealing with similar cases of data loss and provides quality service.
How can Data Loss be Avoided?
Data backup is an option available in this field as well. One should ensure that every part of the shoot that can possibly be required at a later stage is sufficiently backed up. Thus, the damage done by data loss can be averted to some extent.
Some software which were developed a few years back facilitate non-linear editing. By making use of such software in editing video or audio, the edits are not overwritten on the original data. Thus, the original data is always available and can be retrieved any time when deemed necessary. Thus, the possibility of loss of data due to improper editing is avoided. At the same time, rather than saving a separate copy of the audio or video for every edit, the software simply stores the modifications and thus helps in saving storage space.
The Last Word
Data loss can have severe consequences in the film and advertisement industry. It may be required to scrap the complete film or advertisement in case of a major loss of data. Thus, it is beneficial to take sufficient measures in order to prevent loss of such data.
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